If you are here to watch the very first episode of my new show, Food Blogging Diaries, thank you! I am the executive producer, but not the star per se. That’s because while the show is about me and my business, it also features the people that have played a huge role in getting this business to where it is. 

Each episode (8 in total) will cover the important part of what we do here, which is, of course, food. They will also highlight the trials, tribulations, and achievements that accompany running a business, navigating social media, and how the heck we remain sane through it all. (Hint: Its belly laughing.) A new episode will go live, RIGHT HERE, every Monday through December. 

Episode 1 Food Blogging Diaries

Food Blogging Diaries: Episode 1

In this episode, you will meet the stars… my team! A lot goes into getting recipes before your eyes. A lot of people have to do a lot of things just for one recipe to be published.

Autumn (has been here 4 years) is the manager, she oversees employees, recipe organization and development, sometimes cooking, and did all the video filming and editing for the last 2 years. 

Liz (has been here 2 years) is the head writer. She spent a year “learning my voice” and is the one who researches every blog post and types up every recipe. 

Mary (has been here 9 months) is the kitchen assistant and she cooks and bakes all the things. Testing and retesting recipes all day long. And of course, taste testing!

And me, Amanda. I’ve been doing this for 15 years with my first blog being i am mommy and i am baker starting in 2008. Before hiring Autumn I did everything all by my lonesome. Recipe creation, development, testing, writing, photography, videography, and social media. I’ve worn every hat here and I’m sure my employees will tell you that micromanagement is a thing that is alive and well. 😂 I’m in a treatment plan. Kinda. 😉 


Recipes in this video:

Crockpot Southwest Chicken

Peanut Butter Hi-Hat Cookies

Salted Caramel Brownie Hi-Hat


I am so anxious to hear your feedback and answer any questions you might have! And hope that you will want to come along on this new adventure with us. 

Filmed by Landon Oldenburger Videography.

Episode 2

Episode 3

Episode 4

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Meet Amanda Rettke

Amanda Rettke is the creator of I Am Baker, and the bestselling author of Surprise Inside Cakes: Amazing Cakes for Every Occasion – With a Little Something Extra Inside.Over the course of her 15+ year blogging adventure, she has been featured in and collaborated with the Food Network, New York Times, LA Times, Country Living Magazine, People Magazine, Epicurious, Brides, Romantic Homes, life:beautiful, Publishers Weekly, The Daily Mail, Star Tribune, The Globe and Mail, DailyCandy, YumSugar, The Knot, The Kitchn, and Parade, to name a few.

Reader Comments

  1. Love it the video/blog! Love the girls, love the concept, love the humor! I loved everything about it!

    Outstanding job!

  2. Absolute so excited for these episodes! My only wish is that they were longer!

    I am so happy we get a “show” without you having to give up your vision!

    You have always brought me joy!
    Congratulations on your new adventure!

    1. Really??? lol I was sure that 10 min would be TOO LONG! But if folks like these I can definitely look at making them longer in the future! 🙂

  3. Loved your video. The camera work, lighting and more importantly, the camaraderie captured between you and your staff is a delight. Keep up the good work. I look forward to more episodes. Congratulations!

  4. Loved it! So fun to see the personalities on your team and the respect you all have for each other and the opinions of each.
    Love your sense of humor and your adorable accent!
    Great job! Thank you!

  5. Love! Working with so many food bloggers, I love to get to see the “other side” of things. Your team looks awesome and your meetings are a bit like ours sometimes. 🙂

  6. So excited for you in expanding this journey that you are on. Love the blog and how you introduce everyone and gave background and credit to each of them.

  7. The video didn’t show up on Google Chrome (effect of ad blocker) but did show up when I copied URL to Firefox. Loved the episode and am looking forward to the next one(s) …

  8. Looks like a fun team to work with! Loved seeing behind the scenes of your amazing operation! And now I’m hungry for chocolate. 🤤

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