If you are here to watch the very first episode of my new show, Food Blogging Diaries, thank you! I am the executive producer, but not the star per se. That’s because while the show is about me and my business, it also features the people that have played a huge role in getting this business to where it is. 

Each episode (8 in total) will cover the important part of what we do here, which is, of course, food. They will also highlight the trials, tribulations, and achievements that accompany running a business, navigating social media, and how the heck we remain sane through it all. (Hint: Its belly laughing.) A new episode will go live, RIGHT HERE, every Monday through December. 

Episode 1 Food Blogging Diaries

Food Blogging Diaries: Episode 1

In this episode, you will meet the stars… my team! A lot goes into getting recipes before your eyes. A lot of people have to do a lot of things just for one recipe to be published.

Autumn (has been here 4 years) is the manager, she oversees employees, recipe organization and development, sometimes cooking, and did all the video filming and editing for the last 2 years. 

Liz (has been here 2 years) is the head writer. She spent a year “learning my voice” and is the one who researches every blog post and types up every recipe. 

Mary (has been here 9 months) is the kitchen assistant and she cooks and bakes all the things. Testing and retesting recipes all day long. And of course, taste testing!

And me, Amanda. I’ve been doing this for 15 years with my first blog being i am mommy and i am baker starting in 2008. Before hiring Autumn I did everything all by my lonesome. Recipe creation, development, testing, writing, photography, videography, and social media. I’ve worn every hat here and I’m sure my employees will tell you that micromanagement is a thing that is alive and well. 😂 I’m in a treatment plan. Kinda. 😉 

Recipes in this video:

Crockpot Southwest Chicken

Peanut Butter Hi-Hat Cookies

Salted Caramel Brownie Hi-Hat

I am so anxious to hear your feedback and answer any questions you might have! And hope that you will want to come along on this new adventure with us. 

Filmed by Landon Oldenburger Videography.

Episode 2

Episode 3

Episode 4

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Meet Amanda Rettke

Amanda Rettke is the creator of I Am Baker, and the bestselling author of Surprise Inside Cakes: Amazing Cakes for Every Occasion – With a Little Something Extra Inside.Over the course of her 15+ year blogging adventure, she has been featured in and collaborated with the Food Network, New York Times, LA Times, Country Living Magazine, People Magazine, Epicurious, Brides, Romantic Homes, life:beautiful, Publishers Weekly, The Daily Mail, Star Tribune, The Globe and Mail, DailyCandy, YumSugar, The Knot, The Kitchn, and Parade, to name a few.

Reader Comments

  1. Do you guys have a recipe book? If not, you should definitely thinks about making one – desserts, drinks, and meals (or all three in separate books!) I love ALL the recipes I’ve tried from your website and that’s says a lot as I come from a big foodie family. Thanks for putting out awesome, free content for everyone to enjoy!

  2. Fantastic! I’ve been a long time fan and am excited to see this inside scoop on the food blogging biz. You guys are great!

  3. I loved seeing what happens in the background of iambaker! It’s good to see Amanda has help! Looking forward to the next installment.

  4. Your kitchen is amazing. Looks like a great place to have fun. With deer season here can we have some venison recipes? I like the flavor of meat so don’t try to hide it like most people do. Just grilling all the time gets old.

    How about using fennel with your rice.

  5. I enjoyed your first video very much, the Ladies that work for you! Y’all have fun while working.. Absolutely necessary to have that kind of relationship !!

  6. I have followed you from the beginning when you were creating in your kitchen. You always make me smile. This episodic series is awesome and brings me to your blog instead of just Facebook. Keep up the great content you are gracious enough to share with us.

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